Business today is inevitably becoming more “networked” and leaders need to both facilitate change and to manage in an increasingly networked business environment.
Social Network Analysis Method
We help clients optimise their business relationships using a combination of social network analysis and facilitative methods. Our core methodology consists of the following steps:
The first step is to determine the exact scope for the relationship mapping exercise. See Services for a list of typical problems we solve. We will provide assistance/guidance in the selection of people to invite to participate during this stage.
Optimice has developed one of the most praised tools globally for collecting relationship data (www.onasurveys.com) that we typically use. An electronic survey would be sent out targeting those people who are deemed relevant for the agreed scope. Sometimes data collection is done manually, or by using existing data.
The survey tool enables customised questions to be designed matching the agreed scope. Given that these kinds of relationship mapping surveys in nature cannot be anonymous, it is important that respondents know that nothing will be published or distributed which would identify an individual.
A validation workshop is used to assess the initial network maps. The validation workshop is essentially a “sense making” session, where commentary from selected stakeholders will provide some initial insight into the results being presented. A deliverable from the validation stage will a set of maps, which includes observations, comments and initial conclusions captured.
Social Network Analysis is essentially an organisational diagnostic tool. The “Actions” stage is aimed at creating concrete actions from the diagnosis. Actions will be identified at an ‘Actions Workshop’ where selected stakeholders from the organisation will be invited and presented with the outcomes of the validation stage. We typically facilitate this session with your staff.